Spring helps organizations develop stronger relationships with employees, customers, members and the public. We identify the values, attitudes and motivators that drive behaviors and determine the linkages and levers to move from behaviors to desired outcomes. We offer solutions to create more productive workplaces such as Performance-Based Engagement, Employee Involvement and Advocacy and Employee Lifecycle Intelligence; to build value with customers such as Customer Value Analysis and Customer Brand Advocacy; and to understand the public’s needs such as Membership Experience and Policy Formation.
Spring offers a range of options for both quantitative and qualitative data collection. We field online surveys through https secure links to capture confidential, anonymous responses. We also offer telephone, IVR (interactive voice response), paper surveys with in-house scanning and kiosk/touch-screens for hard to reach populations. We field surveys for organizations from 1,000 to more than 150,000 employees in more than 25 languages around the world. We have trained, experienced interviewers that can conduct interviews and moderate focus groups both online and in-person.
We pride ourselves on the integrity of our research and ensure that each project is consistent with the CASRO Code of Standards and Ethics.
In our 20 years of operation, we have worked with clients across nearly all industries from manufacturing to transportation and services. We work with organizations that range from smaller, privately held firms to Fortune 50 multinationals and we analyze survey results and conduct qualitative research for some of the largest organizations in the world. We are most effective with companies and employee groups who are focused on reducing costs and risks and improving productivity and revenue. Our expertise is in understanding and measuring human behaviors, which cuts across all industries and employee groups.
Spring provides multiple levels of reports – executive strategy presentations for senior leadership, people strategy and recommendations for HR and online dynamic reports for location and field managers. Executive and HR presentations are typically conducted in-person and include a review of findings, implications on strategic objectives and recommendations to improve performance.
Manager and scorecard reports are available through Spring’s reporting portal and include unit profiles and top 3 priorities for focus. The reporting portal is a tool that allows organizations to easily disseminate results and managers to sort and trend data. It also includes an action planning module to enter plans, submit for approval and track progress.
From our experience, most organizations approach employee engagement as score keeping and little more. Indeed, according to recent data from the Institute for Corporate Productivity, only one in four CEO’s believe they are receiving a positive ROI on their engagement efforts.
Our Performance-Based Engagement approach is more than a benchmark survey of standard questions -- our research is closely tailored to real business needs and provides information that supports the real decisions managers have to make. We quantify the relationships between engagement and productivity, such as sales per order, and engagement and costs, such as absenteeism, to produce operational and financial measures for engagement. Integrating engagement with business objectives and measures allows executives and managers to see the value of engagement as a performance driver.
Spring’s senior consultants work closely with you to design our research around your business strategies and objectives. We offer assessments to help prioritize your efforts. Our analysis produces actionable data which can be used in our performance improvement process. We provide follow up support and training, as necessary, to improve your organization’s capabilities and help produce measureable results.
There are many available options for research analytics and related engagement and communications programs. We believe organizations should assess their options and select the best combination to suit their unique needs based on a cost-benefit analysis. We specialize in offering custom research that goes beyond the basics and helps our clients solve the most complex to the simplest of business challenges. Our Engagement Maturity Model research helps companies understand the range – and value -- of existing and emerging engagement practices.
Spring is typically a good option for organizations who want to use advanced behavior analytics for a deep understanding of how to measure and drive performance. We can provide full research solutions, or we can fit our analysis and support services to your existing initiatives. Our experienced research consultants serve as a valuable resource to help define and deliver the solution that meets your organization’s unique needs.
Whether you have a study to conduct or want help defining your needs, we have resources to help. Spring offers complementary and low-cost assessments to help you prioritize areas for improvement. We also conduct pilot data utilization analysis to show how you could be getting more from your existing survey data. Our packaged solutions are designed to meet the more popular needs, and we also provide custom-designed research studies from our individual services. Our senior consultants will address your needs – just contact us to learn more.